German Speaker? German national? Online Marketing £28k
- Location:
- London jobs
- Salary:
- £28k
- Company:
- Spotlight Recruitment
- Job type:
- Permanent jobs
- Date posted:
- 29/10/2009 10:24
- Job id:
- 45793063
- Contact:
- Rachel Geneen
- Ref:
- Totaljobs
Interested in online marketing? Our client are looking for a bi-lingual (German) online marketing executive to expand the reach of their massively popular web site and other web properties and increase our search engine rankings by getting as many suitable sites to link to us as possible.
Working with our editorial and development team, the chosen candidate will oversee all search engine optimisation (SEO) link building and partner marketing activity for relevant sites, taking responsibility for link building strategies including: building relevant link partnerships and maximising opportunities around social media, viral marketing, blogging and online PR, but also the growth and development of the International Marketing Team, as primarily this will be a solo role.
This is a great opportunity for a candidate with at least two year’s online marketing experience, eager to start a career in online marketing, who is a good lateral thinker, with a tenacious and meticulous nature.
What will I be doing?
·Growing the online audience by increasing our ranking in natural search results and increasing our exposure on third party sites.
·Link building – promoting the company and all related web properties, to get as many suitable sites to link to us as possible.
·Actively building relations with bloggers, webmasters and web editors.
·Regularly drafting and releasing online press releases.
·Research and assess suitable advertising partnerships overseeing an annual marketing budget.
·Manage and help implement content partnerships to increase online and offline promotional opportunities
·Become an active voice on suitable forums and social networks promoting web properties.
·Plan and implement viral and social marketing campaigns.
·Prepare weekly and monthly benchmark and conversion reports.
·Keep up-to-date with latest developments in SEO.
·Administration and maintenance of international web properties.
You will have strong web research competence, be comfortable researching, compiling and assimilating data and information from across the web quickly and effectively.You will also be a good lateral thinker who enjoys solving problems and approaching challenges differently. You will need a strategic understanding of where SEO fits within the online marketing process.
Strong numeracy skills are important – you need to be competent working with numbers and basic statistical data.
Self-motivated and pragmatic is how we would describe you! You work well to targets and are happy to take on responsibility for multiple deliverables and projects working independently towards a range of goals. An articulate ‘people person’ capable of being super persuasive able to build relations with webmasters, bloggers and journalists nurturing relations with site editors and comfortable learning new web interfaces and programmes.
It’s important you have strong written competence, and are able to write compelling copy and articles for time pressured deadlines. Of course you are super organised and focussed and Understand profitability and are commercially aware. Basic understanding of affiliate marketing is a bonus.In short you love the web!
