Marketing Analyst London £32k
- Location:
- London jobs
- Salary:
- £32000 per annum
- Company:
- Exposed Solutions
- Job type:
- Permanent jobs
- Date posted:
- 16/11/2009 19:30
- Job id:
- 45960979
- Contact:
- Mike O'Flynn
- Ref:
- Totaljobs/135400
THE SUCCESSFUL CANDIDATE WILL HAVE A NUMERATE DEGREE AND EXPERIENCE OF USING SAS IN AN MARKETING ENVIRONMENT.
As a member of the analytical team, the job-holder can expect to get involved with the following types of activities:-
*Loading customer data from various sources into SAS, converting and pre-processing the data ready for analysis.
*Running and maintaining Insight/Campaign reporting on a monthly basis
*Answering Ad Hoc queries for different business teams
*Data analysis using all types of statistical techniques & modelling tools.
*Preparing data for, and developing scoring and other regression based models.
*Interpreting data and explaining the results of analysis to internal customers.
*Presenting data in tabular, chart & graph form using Excel/PowerPoint.
QUALIFICATIONS
A degree or equivalent in a numerate discipline i.e. Maths or Statistics
EXPERIENCE
Essential:
*Knowledge of statistical software, in particular SAS.
*Must have a sound understanding of basic statistics and be able to explain basic statistical terms to non-technical marketers.
*PC literate with working knowledge of Office, must be proficient in excel.
*A self starter, able to work on own initiative, yet contribute and work within a team.
*Imaginative but practical approach to problem solving.
Desirable:
*Experience of any of the following:
oResponse analysis, targeting models, direct mail campaign evaluation.
oSpreadsheet modelling, time series/trend analysis.
oCHAID analysis, profiling & segmentation.
oDevelopment of cross-sell, propensity, retention/attrition models.
oStatistical analysis in a non-academic environment.
*Exposure to multivariate analysis techniques such as regression, cluster analysis etc
*Experience of Database Query/Reporting Tools (e.g. sql server)
PERSONAL/PRACTICAL SKILLS
*A self starter, able to work on own initiative, yet contribute and work in a team
*Ability to manage own workload and deliver projects, often to tight deadlines
*Confident, personable character, capable of building good working relationships with clients as well as other team members
*Ability to communicate clearly and write succinct reports
*Conscientious and reliable with a strong work ethic and personal integrity
*Interested in marketing issues, particularly within the Automotive industry
*Imaginative but practical approach to problem solving
ALL APPLICANTS MUST BE FREE TO LIVE AND WORK IN THE UNITED KINGDOM FREE FROM THE RESTRICTIONS OF VISA'S AND WORK PERMITS.
Exposed Solutions is acting as an employment agency to this client.
Please note that no terminology in this advert is intended to discriminate on the grounds of age, and we confirm that we will gladly accept applications from persons of any age for this role.
