Marketing Executive
- Location:
- Epping jobs
,
Essex jobs
- Salary:
- Excellent salary
- Company:
- Rayment Recruitment
- Job type:
- Permanent jobs
- Date posted:
- 29/10/2009 12:47
- Job id:
- 45794930
- Contact:
- Hannah Farr
- Ref:
- Totaljobs/HF304
Marketing Executive required to work closely with the Marketing Manager to develop and deliver a comprehensive marketing plan.
Responsiblities:
To produce and implement a marketing and promotional plan, including schedules for media, direct marketing and PR. This is to be fully-costed and showing measurable performance targets for each area of expenditure.
To source, brief and manage advertising creative, media, direct marketing and PR related to your exhibition, and to ensure that all materials accurately convey agreed messages.
To dentify and secure essential media partnerships and other third party promotional partnerships, delivering strategies to maximise their support for your exhibition.
To produce and manage a positive web presence for your exhibition which is easy to find and navigate, and which is regularly updated. Also, to ensure your exhibition is present and up to date on all relevant corporate and industry websites.
To brief the box office in full on the sale of tickets to your exhibition.
To track the effectiveness of all items of marketing expenditure as far as possible against agreed performance measures, and produce a post-evaluation of your campaign
To manage the marketing budget, keeping accurate updated records, ensuring budgets are not overspent and ensuring that the company purchasing procedure is followed closely for all items of expenditure.
To work at the press office on site at you exhibition, overseeing photography at show and managing competitions/competition winners.
Working with the marketing manager, to commission on-site visitor research and ensure proper dissemination of the results.
To establish and maintain effective working partnerships with all relevant internal and external colleagues and associates.
You will report to the Marketing Manager, but will work closely with the Group Marketing Manager and all of the exhibitions team.
