AT4883 Online Marketing Executive, £18K-£22K London Passionate about digital? Our client is a leading brand that has established itself as a key player and influencer in the world of sport. They are now looking to recruit a digitally savvy Online Marketing Executive who can manage their digital marketing comms with great verve and attention to detail that will play a key part in this brand’s continued success. The role of Online Marketing Executive will include… - Managing SEO & PPC campaigns
- Management and copywriting of website content
- Managing email marketing campaigns to target B2B
- Database and CRM management
- Providing creative ideas on how to engage consumers
- Reporting on campaign successes against defined targets
- Supporting the marketing team by providing insightful digital input
We are therefore looking for a hands-on marketing professional who has experience in… - Project managing all digital campaigns, reporting directly to the Marketing Manager
- Use of HTML & Dreamweaver to deliver digital comms
- Creatively thinking of new ways to position a brand in the online arena via new technology and social media innovations
- Experience in managing high volume eDM and email campaigns
- Analysing consumer trends and site traffic/activity to understand consumer behaviour
- CRM management
- Briefing agency teams and key suppliers to deliver to expected timelines/budgets
In addition to these experiences, you will have a real passion for the potential that the online platform can offer a brand in terms of engaging consumers, establishing brand loyalty and creating new revenue streams in a B2B marketplace. As a marketer, your education will have provided you with the theoretical bones that you have based your marketing career on to date. Your mindset will also mean that you critique every marketing campaign you come in contact with – providing you with superb all round brand awareness and knowledge of what works and what doesn’t. The sporting connotation of this role requires the candidate to have a good rounded understanding of all sports as you will need to be able to articulate and understand the passions of your core consumer groups through the online marketing activity you deliver. This is a fantastic opportunity for a digital marketing professional who is aching for an opportunity to make a difference to a sports brand in a marketing driven organisation! For more information please send your CV to Antony Todino at Pzazz Sports People via antony@pzazzuk.com or call 01372 860 100 immediately. Pzazz is acting as an employment agency in regard to this vacancy. We specialise in finding great jobs for great people; our consultants handle marketing, sports and retail roles. If you’re looking for a fresh approach to recruitment, please contact us now.
Job Id: 45761390 Job Ref: Totaljobs/AT4883 Job Type: Permanent jobs Date posted: 26/10/2009 12:31
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