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PPC Marketing Manager (Paid Search)

Location:
London jobs   
Salary:
negotiable
Company:
Recruit Gibraltar
Job type:
Permanent jobs
Date posted:
05/11/2009 13:32
Job id:
45868238
Contact:
Amanda Hickson
Ref:
Totaljobs/PPC

Our client is searching for a PPC Marketing Manager (Paid Search)to take responsibility for the internal control of paid search marketing campaigns on a global basis. Positioned within a team of online experts, this position will also benefit from a wider exposure to online marketing techniques and channels.

Key Responsibilities

  • Managing paid search campaigns across multiple engines, multiple brands and multiple geographies to ensure the company’s specific goals are met.
  • Gathering actionable data from various sources to ensure consistent and continual optimisation of the campaigns.
  • Generation and dissemination of management reporting to ensure that the wider team is aware of campaign performance trends.
  • Close liaison with Natural search specialists to ensure that were appropriate we are maximising our total opportunity from Search.
  • Taking a lead in our on-going process of establishing and subsequently implementing across the business what we consider to be best practice across a wide number of areas of paid search marketing.
  • Manage the direct relationship with search engine providers to stay constantly up2date in upcoming changes and trends.

Skills and Capabilities

Essential

  • Must be passionate about Search Marketing
  • Must have a technical and analytical mindset
  • Minimum 2 years experience in an online marketing background – with direct experience of managing large scale paid search campaigns.
  • Excellent communication skills
  • Must have a relevant University Degree or equivalent experience
  • Produces outstanding results both professionally and personally by being proactive and committed. Continually focuses on achieving positive results contributing to our business success
  • Managing Complexity: Is able to work effectively in a highly complex, diverse, changing environment.
  • Adapts well to and is energized by change whilst maintaining focus on key business goals and personal objectives.
  • Goal setting / short term planning: Achieves results by setting goals using quality planning, analysis and decision making. Adapts and copes successfully with changing circumstances.
  • Innovation: Embraces creativity, innovation and is open to new ideas. Innovates to improve current working practices / products / technologies to provide business opportunities and results.

Salary based on experience

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